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September 7 - December, 2005

Dutch at the Edge of Design: Fashion and Textiles from the Netherlands at the Museum at Fashion Institute of Technology

The Museum at F.I.T. presents an exhibition of avant-garde Dutch Fashion and textile designs, with work by a wide range of Dutch designers, including Gijs Bakker, Nicolette Brunklaus, Hil Driessen, Kiki van Eijk, Niels van Eijk & Miriam van der Lubbe, Freedom of Creation (Jiri Evenhuis & Janne Kyttanen), Hella Jongerius, Claudy Jongstra, Yvonne Laurysen, Leendert Masselink, Eelko Moorer, Saar Oosterhof, Bertjan Pot, Job Smeets, Marcel Wanders, Laurens van Wieringen, Viktor & Rolf (Viktor Horsting & Rolf Snoeren), Saskia van Drimmelen, Oscar Suleyman, Niels Klavers & Astrid van Engelen, Melanie Rozema & Jeroen Teunissen, Gerrit Uittenbogaard & Natasja Martens, Michiel Keuper & Francisco van Bentem, and Alexander van Slobbe.

This will be the first exhibition this size in the United States to bring together contemporary, avant-garde Dutch fashion design and textiles. It will also include relevant examples of industrial design. While fashion and textiles are undoubtedly related to the broader topic of Dutch design, they are worthy of more in-depth study. A greater focus on these two disciplines allows shared and related themes to emerge.

This exhibition of avant-garde Dutch fashion and textile designs will surprise viewers and challenge them to question the industry-based perception of fashion and textiles. The Museum at FIT, as one of the world-renowned museums of costume and textiles, is uniquely qualified to present this subject. Located in the heart of New York’s fashion and textile district, the Museum at FIT reaches a wide and influential audience in these respective industries.

For over a decade, Dutch designers have been leading figures in the contemporary design field. The philosophical basis of their designs has been exclusively discussed and their work continues to be exhibited in galleries and museums internationally. This increasing exposure of contemporary Dutch design in the media has piqued the curiosity of the audience in the united States and raised the interest in conceptual design in general. The time is right to bring a more specialized exhibition of Dutch design to the U.S. audience.

Closer examination of contemporary Dutch fashion and textiles yields conceptual and aesthetic links between the disciplines. In this exhibition it becomes clear that many contemporary Dutch designers share an intellectual and artistic approach, not hindered by the need to fulfill market demands. Therefore, the resulting products challenge the establishment ideals.

Although there have been exciting new developments in the high tech segment, the textile industry has not been able to break free from tradition and convention and has become creatively stagnant. Most textile designers in the industry are asked to design innocuous textiles that provide quiet and tasteful backgrounds for interiors or trendy designs for fashion items.

Dutch designers have been a particularly strong force for change in this area. Designers not trained in the traditional textile industry have produced some of the most challenging examples. Works by these designers are not constrained by the traditional expectations of the textile industry and as a result have broken many of its cardinal rules. These new pieces demand attention, an emotional response, and a dialogue with the viewers. For example, through their designs, commissioned by the Dutch Textile Museum, Leendert Masselink, Job Smeets, and Miriam van der Lubbe challenge the long established tradition of fine damask table linens. This signifier of status is turned into a vehicle for story telling in which sweet and macabre are combined; to confront issues of war, and industry against nature or the state of affairs in the contemporary Netherlands.

Similarly, the lack of an established fashion industry in the Netherlands has encouraged the development of a fiercely independent fashion movement. This lack has allowed designers to grow and develop an individual voice before they are faced with the realities of production. Dutch fashion has, therefore, been about experimentation and freedom rather than production costs and profits. The inspiration for most Dutch fashion design is highly individualistic and is often a rejection of the excessive luxury and mass branding found in contemporary high fashion. The focus is instead on craftmanship and the wearer’s special connection to their garment.

Although Viktor & Rolf left The Netherlands for Paris many years ago, their individualistic and conceptual approach can be considered typically Dutch. Their initial outsider status encouraged them to question the fashion world and enabled them to develop their unique approach to fashion. Two famous examples include the “launch” of a fragrance in a bottle that doesn’t actually open as well as their “L’appearance du vide” collection that featured golden garments accompanied by “shadows” of the actual garments, a wry commentary on the gulf between runway fashion and reality. Narrative is an aspect important to Viktor & Rolf, but can also be seen in the work of Keuper/vanBentm and Oscar Suleyman, whose “Boutique” collection both celebrated and parodied the consumer who buys and wears everything in a collection, including the garment bag.

This conceptual approach is prevalent throughout Dutch design. Some of the textiles provide an experience of hyper-consciousness related to scale or sexuality. Kiki van Eijk distorts spatial relationships and overwhelms the viewer with her carpet that features a gigantic rose motif. Nicolette Brunklaus enlarges the natural size of her subject, a photographic image of blond hair digitally printed on silk curtains. This large-scale image of human hair appears surrealistically erotic. Claudy Jongstra’s innovative felts convey a dual quality of beastly and delicate beauty by purposely retaining the natural rough-hewn tactility of wool and contrasting it with silk.

An installation by Hil Driessen is also a hyper-realistic universe of textures. Through digital reproduction techniques, provided by the Dutch Textile Museum, textural pattern was printed on velvet and on laminate, woven into a tufted carpet and damask. The resulting heavily ornamental environment is a sensory experience; simultaneously abstract and narrative, futuristic and historical. Both the Dutch Baroque interior as well as the Tuschinski Theater inspired her work. These represent Dutch aesthetic periods that appear to be a subtext to many of the works, both fashion and textiles.

Sensuality and historicism are emerging trends among Dutch fashion designers. The work of design duo Rozema Teunissen has often been described as disturbing, sexual and neo-baroque. An excellent example of their aesthetic is the “Transient” collection. Based on the trash left at a crime scene, the garments featured such disparate elements as electrical wire and exquisitely embroidered police tape. Younger designers such as Mada van Gaans and Hamid Ed Dakisshi have also embraced this neo-baroque approach, frequently combining traditional opulence with naturalistic or animalistic imagery.

Experimentation is also an important theme, although the approach varies between the two disciplines. Many textile designers are experimenting with various techniques and materials to create new types of textiles. With her “Repeat” series Hella Jongerius revived a tradition through the use of the jacquard archive at a textile company, Maharam. She introduced a new idea in textiles: one-of-a-kind using industrial production by stretching a single repeat to over three meters. Freedom of Creation is exploring an entirely new way of creating textiles through the use of Selective Laser Sintering, a type of rapid prototyping technology that was originally invented for industrial prototype making. Although the material created resembles chain mail, with the advancement in science and technology this technique may eventually revolutionize design and production of textiles garments.

Some of the textiles are made of surprising and somewhat perverse materials. For example, Eelko Moorer's “Bear Rug” made of polyurethane rubber, Laurens van Wieringen’s carpet made of polyurethane foam, and Saar Oosterhof’s tablecloth made of soft polyurethane. These works challenge the technical, material, and aesthetic limitations of what is accepted as the commercial status quo of textiles.

The current wave of Dutch fashion was founded on the spirit of experimentation. The Arnhem School, led by Alexander van Slobbe, advocated subtle refinement and experimentation through cut. Through the thoughtful shifting of seams and manipulation of fabric, clothing could become increasingly abstract. This dry minimalist approach is especially prevalent in the work of Saskia van Drimmelen, whose designs have been compared to sculpture.

Experimental Dutch fashion is frequently humorous and often surreal. Surrealism was championed by the “ceci n’est pas un pantaloon” collection by Klavers van Engelen that featured traditional garments in unexpected, and often mutated forms. In their work, jackets appear with two sets of sleeves and skirts made of trouser legs. Later collections were also similarly abstract, taking inspiration from such divergent themes as crumpled paper, flower buds and the wind.

A collection of furniture, lighting, and china will represent the essence of the best of Dutch design; categorical boundaries are broken and the crossing of disciplines occurs in the most elegant manner. These objects were made by the application of textile material and techniques. Examples include: Marcel Wanders’ “Knotted Chair”, Niels van Eijk’s “Bobbin lace Lamp”, and Gijs Bakker’s “Knitted Maria”. The newest product among the group, “Carbon Chair” by Bertjan Pot and Marcel Wanders utilizes carbon fiber to create an amazingly light, comfortable, and practical seating. These works are especially refreshing to those who were trained in a strict occupational division of trade or craft tradition.

This exhibition intends to introduce the essential elements of contemporary avant-garde Dutch fashion and textiles to the U.S. audience. It will illuminate themes common to both disciplines and that are increasingly important to modern design. The objects exhibited will capture the viewers’ attention and stir their imagination. This exhibition will inspire design professionals and students as well as present the general audience with a unique experience.

 

Contact:

Harumi Hotta
The Museum at Fashion Institute of Technology
Seventh Avenue at 27th Street
New York, NY 10001
Tel.: 212-217-5965
Fax: 212-217-5978
harumi_hotta@fitnyc.edu

www.fitnyc.edu